Consumer Protection/Data Privacy

In dialog with politicians and businesses GS1 Germany lobbies for consumer protection and data privacy

Greater efficiency in business, enhanced services and more security for consumers: EPC/RFID offers enormous potential for the future. However, the technology requires not only uniform standards but also consumer acceptance for it to succeed. In order to strengthen trust in the technology, the members of EPCglobal have voluntarily committed themselves to use RFID. The companies have undertaken, among other things, to label products which are equipped with RFID transponders and to inform the consumers of how RFID works. In addition, EPCglobal members will ensure that the consumers can remove the transponders after the purchase has been made, and switch them off or render them unusable.

Promoting consumer information

EPCglobal and GS1 Germany are constantly involved in discussions with politicians at national and European level. The aim here is to accelerate the provision of information on the topics of RFID and privacy and to achieve a general social consensus with regard to consumer protection and data privacy.