Update of the 8-step Category Management process
Category Management rethought.
In the past decades, Category Management has constantly evolved and there was a need to review the Category Management process. Together with the ECR Demand side expert group, GS1 Germany has revised the standardised 8-step Category Management process to adapt it to the current and future market requirements.
Learn everything you need to know about the new content and what has changed compared to the previous CM process in our four-part webinar series.
Target group & conditions of participation
The webinars require extensive prior knowledge of the 8-step category management process and start directly with the changes compared to the previous CM process. The free webinar offer does not replace a fundamentals or introductory seminar on the topic of Category Management.