Retailers, manufacturers and service providers reach the shopper more successfully with GS1 Germany. Our portfolio includes training, consulting & services and studies around the shopper experience. We have been connecting retailers, manufacturers and shoppers impartially and professionally for more than 15 years. So your shoppers will love you.
A holistic shopping experience is becoming increasingly important to the shopper, playing a growing role in differentiation for retail and manufacturers and, in turn, shopper acquisition and long-term customer loyalty. With the Certified GS1 (Online) Category Manager® course which has now been successfully completed by more than 4,450 participants from various countries, we have made a name for ourselves.
Category Management is a process in which categories are managed as strategic business units. Product assortment, placement, promotion, price and service have to meet the shopper‘s needs in order to improve results for the retailer and manufacturer. Find out more in our video!
Besides our Certified GS1 Category Manager® course we provide customised inhouse training and workshops which examine shopper journeys from different perspectives – both at your premises or online enabling us to respond to your specific needs and requirements.
With know-how and experience, we support you in your projects and processes. We assist you and give you a helping hand so that it does not remain theoretical, but your projects are also implemented. Taken from practice, for practical use and the shopper is always firmly in focus.
Take a look at our full portfolio and download our brochure with more information.
We support our international clients in more than 40 countries, both within Europe and beyond.